DATA



When making any kind of product it is vital to carry out market research in order to get the best possible outcome.I chose to do a questionnaire to collect my data. In a questionnaire there are to types of questions:  

Quantitative: open question. For example what did you do on the weekend?

Qualitative: closed question. For example:what colour do you like best blue or             pink

Here is my questionnaire showing both types of questions to research the audience of my magazine.
-Gender:

Male [30%]     female [80%]

-How often do you buy magazines?
Regularly [19%]        sometimes [34%]         never [47%]
-Do you read any music magazines?
Yes [14%]    no[86%]
-What attracts you more to a magazine?
The mast head [10%]
Main image [52%]
Cover line [14%]
Smaller images [24%]


What are your 3 favourite artists? Eg: Jay-z

........................................................................

What features would you like to see in a music magazine? Please tick.
interview [32%]
Posters [3%]
New music [32%]
Reviews [6%]
Gossip [24%]
Other [3%]
Please list a few of your favourite clothing brands :

Do you illegally download music?
Yes [83%]         no [17%]

where do you listen to music? Please circle.
facebook [0%]
myspace[0%] 
itunes[37%]
youtube[61%]
Other [2%]
Where do you purchase your magazines?

Subscriptions to a magazine [8%]

In store [90%]
Online [2%]


After making 20 people complete this questionnaire, i then wanted to carryout a smaller questionnaire with fewer questions which would deal with questions which applied to the actual music magazine which talked more about the appearance and what the magazine would feature and so on. Therefore i chose 5 questions which included more visuals to let the people carrying out the questionnaire have more of an idea as to what my ideas were for the magazine.
Here is the second part of my questionnaire.



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